Recently, the luxury German carmaker BMW just unveiled the world’s first futuristic color-changing car at the CES(Consumer Electric Show) held this year in Las Vegas, Nevada, US. 


bmw colour changing car
Color changing car by BMW


The real-time color changing was shown with a modified version of the company’s new flagship electric SUV, BMW iX in the Consumer Electric Show held this week.


“This reduces the amount of energy the vehicle electrical system needs and with it also the vehicle’s fuel or electricity consumption.

In an all-electric car, changing the color in line with the weather can therefore also help to increase the range. 

In the interior, the technology could, for example, prevent the dashboard from heating up too much,” BMW said in the announcement.



Currently, the color of the vehicle can only be changed to black, gray, and white.

But in the future, more colors and designs will come. Now, the color can be changed using an application. But soon, users can change colors with the help of a button. 


“In the future, BMW customers may change the color of their car with the push of a button,” said BMW project lead, Stella Clarke.


bmw colour changing car
BMW iX World’s first color changing car




Attendees felt goosebumps when they saw this insane technology and they captured stunning videos of the car changing color in real-time and shared the videos on social media.


The car uses e-ink technology instead of permanent colored metal panels.

E-ink is the same technology used in Amazon’s popularly known e-reader called Kindle. 



BMW didn’t say when the car would launch.

But insider reports that it would arrive on the upcoming BMW iX model first. 

The company will start delivering its first electric SUV from March 2022 to preorder customers.

“This gives the driver the freedom to express different facets of their personality or even their enjoyment of change outwardly and to redefine this each time they get into their car. Similar to fashion or the status ads on social media channels, the vehicle then becomes an expression of different moods and circumstances in daily life,” said Stella Clarke.

“This is the world’s first real color-changing car. There have been fakes out there, there’s been projection mapping, there’s been light, but this is really energy-efficient color change using the technology E Ink,” she said.

“My favorite use case is the use of color to influence sunlight reflections. So, on a hot, sunny day like today, you could switch the color white to reflect sunlight. On a cold day, you could switch it black to absorb the heat, support climate control, and support sustainability. And the awesome thing about this technology, it’s bi-stable, so if you switch it white, take the power off, it stays white, so it doesn’t need any energy to hold any given color,” she added.


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